Premium Economy: a Class of its Own
Premium economy offers some of the comforts of business class at prices closer to coach. Is it worth negotiating these fares with airlines?
Jon Miller
Senior Project Leader - CWT Air Solutions, EMEA
For some, “ premium economy” seems a misnomer, like “ plastic glasses", “ dry cleaning” (which uses a fluid called naphtha) or “ speedy boarding” (which is not necessarily fast). In terms of service features and price, premium economy arguably remains closer to the “ economy” end of the scale than the “ premium.” Depending on how you look at it, this “ in-between” class of service could either be an unaffordable luxury compared to regular economy (coach) class or a relatively cheap way to buy more comfort without paying business-class prices. As the latter, premium economy is worth investigating. This article looks at the benefits of premium economy and provides advice to companies considering it for their travel program.